Autumn Has Arrived! It’s Time for Osatsu Snack and Cozy Kotatsu Moments!

When you think of autumn in Japan, what comes to mind? The beautiful fall foliage, relaxing hot springs… But for me, there’s something else that defines the season—Osatsu Snack. Every year, when I see this snack on the shelves, I think, “Yes, autumn is finally here!” Actually, everyone around me says things like, “Time to get the kotatsu out!” or “It’s not really autumn until I have Osatsu Snack!” It’s such a fun part of the season.

↑A seasonal snack corner at the pharmacy. In Japan, you can find plenty of autumn-themed snacks featuring ingredients like sweet potatoes and chestnuts that truly capture the essence of the season.

Osatsu Snack Greets You with a Sweet “Hello!”

Just like every year, Osatsu Snack has not disappointed. As soon as you open the bag, the aroma of roasted sweet potatoes fills the air, and it’s almost like the sweet potatoes are saying, “Hello there!” The first bite gives you a light, crispy texture, followed by a gentle sweetness balanced with a touch of salt. It’s a combination that makes you smile, like meeting an old friend after a long time.

And each bite reminds me of why I love autumn. While everyone else might be lamenting the end of summer, I’m over here thinking, “Can’t wait to get my hands on Osatsu Snack again!” So when I finally do, the joy is twice as much.

More than Just a Snack! It’s an “Autumn Alert” Treat

For me, Osatsu Snack isn’t just a tasty treat—it’s an “Autumn Alert” snack that tells me the season has officially arrived. Every year, around September, I start getting excited and thinking, “Is it Osatsu Snack season yet?” When I finally spot it at the store, I can’t help but let out a tiny cheer like, “Yes! It’s here again!”

The real challenge with this snack is stopping once you start. The light, airy texture keeps you munching, and before you know it, the bag is empty. A bit of sadness sets in… but then I think, “Well, I can always get another one!” That’s the magic of Osatsu Snack—it’s impossible to stay disappointed for long.

Discover Seasonal Flavors with “OYATSU CLUB JAPAN MYSTERY TOUR BOX”

I’m excited to share that our upcoming OYATSU CLUB JAPAN MYSTERY TOUR BOX will feature snacks like Osatsu Snack that capture the essence of Japan’s four distinct seasons. For example, in the autumn box, we’ll include seasonal snacks like Osatsu Snack, allowing you to experience the comforting flavors of a Japanese fall.

Our winter box will have warming teas paired with sweets, and the spring box will feature treats infused with the subtle flavors of cherry blossoms. Each season, you’ll discover new and delicious snacks that reflect Japan’s culinary traditions, creating a sensory journey through our country’s rich seasonal changes.

Wrapping Up...

Osatsu Snack, a warm kotatsu, and a cup of hot tea. With these three essentials, who needs to go outside? This is my perfect autumn setup. I’ll just sit comfortably under my kotatsu, enjoying the sweet crunch of Osatsu Snack while savoring every moment of the season.

I hope you also get the chance to experience these autumn flavors and let Osatsu Snack greet you with its friendly “Hello!” all the way from Japan. Until next time, let’s enjoy this season together, one delicious snack at a time!